Exor's strongman reassures Juventus fans: "We remain fully committed"

Manos Staramopoulos • 24 de marzo de 2026

John Elkan defends Juve: "A bright future." Then quotes Sivori: "When all seems lost..."

Juventus are not in Continasa. And they won't be until Friday morning, when the Bianconeri's schedule calls for a return to the pitch.

 

A resumption of preparations for the Easter Monday duel of the Catholics against Daniele De Rossi's Genoa with very few footballers under the instructions of Spalletti: the fifteen internationals will be missing, from Bremer to Openda, from David to Kalulu and Gatti, from Cambiasso, Locatelli, Zegrova, Koopmeiners, Conceicao, Kostic, Kenan Yildiz , Weston McKennie, Anzic and Cabal. The one who, however, is playing his role again is John Elkann: the CEO of Exor, in the hours he leaves the Italian press, renews the ownership ties with the world of Juventus.


“Exor remains a proud owner of the club, continuing a relationship that, through my family, spans over a century. We remain fully committed to supporting Juventus’ sporting and financial success and believe that there is a bright future ahead. As the legendary Omar Sivori once said: ‘Here you must always fight and, when all seems lost, keep believing: Juve never gives up,’” Elkan reflected.


Vlahovic

The break will be the window dedicated to the white smoke for the former Azzurri coach’s contract renewal. Only the details of an agreement that will last until 2028 remain and these details will be finalized in discussions between Juventus CEO Damien Comolli and Spalletti's lawyer son. It is not a given, in fact, that the Tuscan coach himself will participate in the final phase of the negotiations. Juventus will therefore rest. But there are also those who want a "full" return: Dusan Vlahovic has set himself the goal of continuing the work that has been done in recent weeks to get more minutes of participation starting with the match against Genoa after the restart. His goals are essential for his path in the UEFA Champions League.


Manos Staramopoulos

Journalist and Analyst of International Football and Affairs

Chief Editor English Zone of Discoveryfootball.com

Athens (Greece)

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